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The Cinch Review

Ron Sexsmith: Forever Endeavor

Review of Forever Endeavor by Ron SexsmithWhat is it about a great Ron Sexsmith song that can be so very pleasing and satisfying, right on the first hearing? I was trying to work that out while listening to one after another on his latest album, Forever Endeavor. For me at least I think it’s something like this: One has heard in one’s lifetime a whole lot of songs, by artists one likes a little or a lot, and there are so many instances where a song begins with promise but instead of fulfilling that promise it gets stuck, or reaches for a height it cannot attain. Sexsmith at his best can turn out a tune that is just so right, musically and lyrically, and seems to arrive and unfold effortlessly. He writes with an innate knowledge of so much of what’s come before him, and blends musical and lyrical references without strain.

Take just one song on this record. We’ve all heard of “Lonely Avenue,” but Ron Sexsmith gives us “If Only Avenue,” with a perfectly wistful and irresistible melody.

With the luxury of hindsight
The past becomes so clear
As I look out on the twilight
My days have become years
It’s strange, as people we’re prone to dwell
On things that we can’t undo
And we’re liable to wander down
If Only Avenue

Cue the wonderfully languid riff that anchors the tune, and basically there’s nothing you can say about this short, unpretentious pop song other than that it is flawless, and could easily be taken for a standard written forty years ago. As on a number of other tracks, producer Mitchell Froom has added string arrangements that are understated and apropos. The whole thing is just a sheer pleasure. Continue reading Ron Sexsmith: Forever Endeavor